28 Apr Communication technology and the company: An increasingly mixed environment
Communication technology is still considered one of the most important tools for companies. Given that the number of applications integrated to increase efficiency continues to increase, voice communication should not be ignored. Because without oral communication, the opportunities for personal exchange are rather limited.
However, voice communication involves much more than just a simple telephone conversation. Language can enrich a variety of other services, provide context and turn a dialogue into a conversation. That’s why more and more enterprise applications, from P2P tools to multi-party systems, are incorporating voice communications capabilities. This particularly affects call centers, where the integration of communication technology with applications for CRM and customer service began very early on.
Today, there are a variety of different applications that combine these features to provide customers and employees with a better communication experience. Communications Enhanced Business Processes (CEBP) enable the integration of voice functions and other elements for better and more efficient communication.
And that’s not all. As users’ mobility needs increase, communications technology must support an ever-broader range of devices and channels – from traditional handsets to mobile devices to browser and soft client-based systems. To bring all of these elements together, companies need to be able to use APIs for the respective CEBPs.
For this reason, companies must choose solutions with API interfaces that allow them to create the combined applications required for their specific business needs and functions. In other words, communication tools that are unsuitable for the increasingly important CEBP are unnecessary. Companies need future-proof communication solutions that can integrate new functions of today and tomorrow.
Speak to jtel and let us advise you on how we can optimize your communications infrastructure today so that you are prepared for the mobile world of tomorrow.

